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SEM News - Search Engine Marketing News
MediaPost Publications - Shock Waves: Microsoft To Move Bulk Of $1 Billion In U.S. Ad Spending To Digital - 03/02/2007:
"Mathews said she is so committed to digital dominance--or at least its strong role in an integrated campaign--that she wants her digital marketing team in all planning sessions. "
posted at 5:11 PM on Friday, March 02, 2007
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